Fontes de informações ambientais em pequenas empresas
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Abstract
Este artigo tem o objetivo de analisar o uso das fontes de informações ambientais em pequenas empresas. A abordagem de pesquisa utilizada foi a qualitativa, por meio de estudo de casos múltiplos, aplicados em pequenas empresas, nos setores metal mecânico e de base tecnológica. Como resultado, descobriu-se que as principais fontes externas de informações são os clientes, o departamento comercial e os empresários. A principal contribuição desta pesquisa é mostrar que não há diferenças significantes nas fontes de informação que os empresários, de ambos os setores, utilizam para obter informações sobre o ambiente externo.
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How to Cite
Musetti, T. F., Escrivão Filho, E., Alves Filho, A. G., & Perussi Filho, S. (2018). Fontes de informações ambientais em pequenas empresas. Revista Brasileira Multidisciplinar, 21(1), 29-42. https://doi.org/10.25061/2527-2675/ReBraM/2018.v21i1.434
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Artigos Originais
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• Publishers have the right to make textual adjustments and to adapt the article to the rules of publication.
Authors retain the copyright and grant the journal the right of first publication, with the work simultaneously licensed under the Creative Commons Attribution License, which allows the sharing of work with acknowledgment of authorship and initial publication in this journal.
Authors are authorized to take additional contracts separately, for non-exclusive distribution of the version of the work published in this journal (eg publish in institutional repository or as book chapter), with acknowledgment of authorship and initial publication in this journal.
Authors are allowed and encouraged to publish and distribute their work online (eg in institutional repositories or on their personal page) at any point before or during the editorial process, as this can generate productive changes as well as increase the impact and citation of the published work (See The Effect of Free Access) at http://opcit.eprints.org/oacitation-biblio.html